Peter L. Asher CBE (born 22 June 1944) is a British guitarist, singer, manager and record producer. He first came to prominence in the 1960s as a member of the pop music vocal duo Peter and Gordon, before going on to a successful career as a manager and record producer.

Biography

Asher had a short-lived relationship with singer Millie Small, also known as Millie, who sang "My Boy Lollipop", which was never back-to-back on the Hot 100 with "A World Without Love", though both were together on that chart many weeks.

He was married twice, first to Betty Doster. In 1983 he married his second wife, Wendy Worth. Their daughter, Victoria Asher, was born in 1984. She is the keytarist in the American synthpop/pop punk band Cobra Starship.

After living in Los Angeles for many years, Asher and his wife relocated with their daughter to New York in the mid-1990s.