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Avichi Meiyappa Chettiar is a Director and Producer Indian born on 28 july 1907 at Karaikudi (Inde)

Avichi Meiyappa Chettiar

Avichi Meiyappa Chettiar
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Nationality Inde
Birth 28 july 1907 at Karaikudi (Inde)
Death 12 august 1979 (at 72 years) at Chennai (Inde)
Creator of AVM Productions

Avichi Meiyappa Chettiar (Tamil: அவிச்சி மெய்யப்ப செட்டியார்; 28 July 1907 – 12 August 1979), also known as A. V. Meiyappan or AVM, was an Indian film producer, director and philanthropist who established AVM Productions in Vadapalani, Chennai. He is widely regarded as one of the pioneers of Tamil cinema, and one of three movie moguls of the South Indian film industry along with S. S. Vasan and L. V. Prasad. His production company AVM Productions is the only production company in Kollywood (Tamil film industry) to run successfully for five decades and three generations.

AVM was born in Karaikudi in a well-to-do Nagarathar family. He moved to Chennai (then known as Madras) at an early age and established Saraswathi Stores which sold gramophone records. Subsequently, he entered the film industry and started directing his own films. After some initial setbacks, AVM delivered a string of hits in the early 1940s. Following the immense success of his 1947 film Nam Iruvar, AVM moved to film production and established AVM Productions in Chennai, first at Santhome and then at Kodambakkam. In 1951, AVM entered the Hindi film industry with the film Bahar starring Vyjayanthimala. By the time he died in 1979, he had produced 167 films.

Some of the greatest hits produced by AVM Productions are Vazhkai, Bahar, Parasakthi, Hum Panchi Ek Dal Ke, Bhookailash, Kalathur Kannamma, Server Sundaram and Major Chandrakanth. AVM also directed a number of films in the 1930s and 1940s, the notable ones being Alli Arjuna, Bhookailash, Sabapathy, Sri Valli and Nam Iruvar.

Usually with

Source : Wikidata

Filmography of Avichi Meiyappa Chettiar (36 films)

Display filmography as list

Director

Jeevitham
Jeevitham (1950)
, 2h50
Directed by Avichi Meiyappa Chettiar
Genres Romance
Actors Vyjayanthimala, S. Varalakshmi, C. H. Narayana Rao, T. R. Ramachandran, Padmini Ramachandran

Mohini is the daughter of Sivashankaralingeswara Prasad, who marries Durgamma following Mohini's mother's death. Durgamma's brother Murthy wants to marry Mohini. Meanwhile, Mohini falls in love with Ashok, who is none other than her neighbour Pati, but she is not aware of that. When Murthy asks Prasad for Mohini's hand in marriage, he is refused by Mohini. An angry Murthy goes to the village and spends some time with Lakshmi and leaves her. When Lakshmi becomes pregnant, she comes to the city in search of Murthy. Before she can find Murthy, she gives birth to a boy in the hospital. She meets Murthy and requests him to accept her and the child. But Murthy refuses so she leaves the child in Pati's car, and goes to the sea to commit suicide. In the meantime, Murthy plans to cancel Mohini's marriage to Pati by using the child. Due to his claim that the child is Pati's and Lakshmi's, the marriage is cancelled. The rest of the story is about how Pati faces problems from Murthy, and how he reunites with Mohini.
Vazhkai
Vazhkai (1949)
, 2h50
Directed by Avichi Meiyappa Chettiar
Genres Romance
Actors Vyjayanthimala, S. Varalakshmi, T. R. Ramachandran, K. Sarangapani, S. V. Sahasranamam, Lalitha
Rating65% 3.294213.294213.294213.294213.29421
Murthi (S. V. Sahasranamam) comes to a village. He deceives Meenakshi (M. S. Draupadi) and has sex with her. After going back to his home town he tries to marry Mohana (Vyjayanthimala), who loves Nathan (T. R, Ramachandran). Lakshmi discovers she is pregnant and goes to meet Murthi, who pretends ignorance. She jumps into the sea in a suicide attempt. A passerby saves her and she delivers the baby. She leaves the baby with Nathan. He takes care of the baby and faces a lot of problems. Learning about the baby, Mohana gets suspicious. Finally the actions of Murthi are exposed and he accepts Meenakshi as his wife.
Sabapathy
Sabapathy (1941)

Directed by Avichi Meiyappa Chettiar
Genres Comedy
Actors T. R. Ramachandran, C. T. Rajakantham, K. Sarangapani
Rating74% 3.7083453.7083453.7083453.7083453.708345
The film tells the story of a happy-go-lucky young man Sabapathy and his man servant (also named as Sabapathy). Sabapathy, son of a rich socialite and politician, Rao Sahib Manikka Mudaliar, neglects his studies and repeatedly fails his high school examinations. To make matters worse, his marriage is arranged with Sivakami, daughter of a friend of his mother, Thribura Ammal. While Sabapathy's father initially rebukes Sivakami for distracting Sabapathy from his studies and Thribura Ammal for her decision to marry off Sabapathy before completing his high school studies, he relents when he finds that Sivakami was actually assisting Sabapathy in his preparation for the examinations. The film ends with Sabapathy eventually clearing his high school examinations with the help of his wife.

Producer

Aa Okkati Adakku, 2h35
Directed by E. V. V. Satyanarayana
Genres Drama, Comedy
Actors Rajendra Prasad, Rambha, Saakshi Ranga Rao, Brahmanandam, Nirmalamma, Allu Rama Lingiah
Roles Producer
Rating78% 3.913143.913143.913143.913143.91314
Chitti Babu (Rajendra Prasad) strongly believes in astrology and spends a lazy life. Rambha (Rambha), with whome he falls in love, pressures him to marry her before her father, Royyala Naidu (Rao Gopal Rao), finds an alliance of his choice. Naidu, out of love for his daughter, agrees for the marriage on the condition that he earn ₹ 1 lakh by the night of the wedding.
Sangham
Sangham (1988)

Directed by Joshiy
Genres Drama, Action
Actors Vyjayanthimala, Mammootty, Thilakan, Anjali Devi, Seema, Parvathy
Roles Producer
Rating61% 3.055643.055643.055643.055643.05564
Bomma Borusa
Directed by Kailasam Balachander
Actors Chandra Mohan, S. Varalakshmi, Chalam, Allu Rama Lingiah, Mukkamala Krishnamurthy, Rama Prabha
Roles Producer
Rating61% 3.0925553.0925553.0925553.0925553.092555
It is an old classical family drama. Sundaram (Ramakrishna) is a rich businessman and he has an younger brother Sekhar (Chandra Mohan) is a college going guy who loves his brother so much. Sundaram's mother-in-law Parvatham (S. Varalakshmi) who cares for his assets and shows her dominating character on Sekhar and Sundaram. She bets with Sekhar that she would separate him from his brother and puts some conditions that he should not tell his brother about the bet to prove his strength. Parvatham second son-in-law (Chalam) identifies that his mother-in-law has moved to Sundaram's house. Soon second son-in-law comes to he house and places a bet with Parvatham that she only should reveal that he is the son-in-law of her. Since then both of them starts proving their capacity to win in the bet. The film revolves around who wins the bet and how it brings about a change in Parvathamma's beliefs.
Ramu
Ramu (1968)

Directed by A. C. Tirulokachandar
Genres Drama
Actors Gemini Ganesan, Jamuna, Chittor V. Nagaiah, Samarla Venkata Ranga Rao, Relangi Venkata Ramaiah, Ramana Reddy
Roles Producer
Rating62% 3.116943.116943.116943.116943.11694
The story is about a family man taking care of his dumb son. He faces many problems and happily gets out of them with God's grace.
Athey Kangal, 3h
Directed by A. C. Tirulokachandar
Genres Thriller, Comedy
Themes Ghost films
Actors Ravichandran, Kanchana, Nagesh, Ashokan, S. A. Ashokan, S. V. Ramadoss
Roles Producer
Rating77% 3.855243.855243.855243.855243.85524
A woman gets ready to leave for a get together and finds her husband dead in their room. In no time, a masked man tries to kill her too . His attempt gets failed and he escapes. The woman is now in a state of shock and mentally paralysed. A murder case is registered and investigation takes place. Susi (Kanchana) a young college girl comes to her home for vacation along with her friends. She lives with three younger paternal uncles - the victim who was killed in the first scene, Kamalanathan, Vimalanathan and her aunt who was supposed to be the victim in the hands of the murderer. Long time ago itself Susi's parents were killed. Susi meets Baskar (Ravichandran), a singer and both of them are attracted to each other at first sight.
Anbe Vaa
Anbe Vaa (1966)
, 2h54
Directed by A. C. Tirulokachandar
Genres Drama, Comedy, Romantic comedy, Romance
Actors M. G. Ramachandran, Nagesh, B. Saroja Devi, T. R. Ramachandran, S. A. Ashokan, Aachi Manorama
Roles Producer
Rating71% 3.5601753.5601753.5601753.5601753.560175
JB (M.G. Ramachandran) is a wealthy industrialist who decides to take a vacation at his residence in Shimla. Upon his arrival, he discovers that his caretaker (P. D. Sambandam) has rented his house to a Bangalore-based couple, Punyakodi (T. R. Ramachandran) and Pappamma (T. P. Muthulakshmi), and their daughter, Geetha (B. Saroja Devi). The caretaker and his wife leave for Varanasi after taking the money for the rent, leaving the caretaker's daughter, Kannamma (Manorama), and brother-in-law, Ramaiah (Nagesh), in charge of the house and the guests. JB decides not to reveal his true identity, pretending to be JB's personal secretary Balu, and pays the rent for a place in his own house. Ramaiah, who has never met JB, takes the money and gives JB's room to Balu.